Clairol Soy 4Plex Liquicolor Permanent Hair Color. Your favorite liquid hair color, Miss Clairol, is now Clairol Professional liquicolor permanente. See how the two compare.
New liquicolor permanente offers:

Same great shade results and 100% gray coverage as Miss Clairol

Up to 84% more deep conditioning than the leading professional cream

SOY4PLEX?? technology

1 to 1 mixing ratio

Box package for easy storage

Delivers 4 signs of healthy-looking color
Two dedicated developers, pure white and clairoxide, serve as SOY4PLEX activators. The mixing ratio remains the same: 1 part color to 1 part developer. New liquicolor permanente is also intermixable with Miss Clairol.