Dark and Lovely Color Confidence covers gray to perfection with natural-looking color AND helps defend hair from dryness and breakage for dramatically improved healthy-looking hair.

No worries, no doubts?our no ammonia, permanent cream haircolor penetrates deep inside stubborn grays to give you the uniform, long-lasting coverage you've always desired, even around the hairline! 3x Conditioning Power* = Exceptional conditioning before, during and after you color!

Dark and Lovely?? Color Confidence?? the "rfect haircolor" choice for...

Complete Gray Coverage

Incredible Shine

Undeniable smooth and soft hair

Natural-Looking Color that Lasts and Lastssw