Fair & White EXCLUSIVE Whitenizer Clarifiance Fade Cream is a potent lightening moisturizing cream formulated to smooth and hydrate dry skin, fading skin discolorations.This product is not a skin bleaching product. This product lightens skin tone and provides an even toned complexion and avoids skin discoloration.Some consumers may prefer to use a creamy textured brightening and lightening formula especially, during winter season. This will help prevent flanking and irritation, keeping skin well hydrated.